This Anti-Humidity Heat Protectant provides 400°F heat protection and guards against heat damage.

This Braid & Scalp Cleansing Rinse gently cleanses and conditions hair, edges, and scalp during braided styles and under weaves without causing frizz. Soothes scalp and calms itching; leaving hair refreshed and styles lasting long

This Extra Hold Braid, Loc, & Twist Gel smooths frizz and flyaways while boosting shine for longer-lasting styles. Leaves braids, locs and twists neat and smooth.

Black Castor Miracle Sealing Oil

Growth Protection & Shine

Benefits

This sealing oil is specially crafted with a blend of Black Castor Oil, Tea Tree Oil and Soybean Oil to lock moisture into hair strands and improve moisture…

Benefit

This Black Hold & Cover Edge Gel slicks stubborn edges, temporarily covers gray & fills in thinning areas.

How to use

Apply to hairline using fingertips or small brush to smooth, cover grays, fill in thinning areas or…

This moisturizing and detangling blend uses the natural benefits of Aloe Vera and Coconut Water to condition, protect and remove tangles from natural coils and curls: leaving hair soft and easy to manage during cleansing and styli

This weightless, moisturizing, and alcohol-free blend uses the natural benefits of Aloe & Coconut Water to define and shape coils and curls without flaking; leaving hair hydrated, frizz-free with lasting hold and shine.

This leave-in curl moisturizing milk restores natural coils and curls by providing daily hydration and minimizing knots for easy styling. Its nourishing blend of Aloe & Coconut water revitalizes each strand, from root to tip, leav

This premium wax, with a blend of Aloe & Coconut, smooths and shapes hard to hold edges and hair without flaking; while nourishing & protecting against breakage, helping to leave edges healthy and tack free.

This lightweight blend of hydrating Coconut Milk & African Honey replenishes moisture, adds shine and softens; leaving hair manageable and naturally defined.

This deep penetrating leave-in conditioning cream uses a nourishing blend of Coconut Oil & Baobab Oil to impart lasting moisture while helping to protect against breakage. Leaving coils and curls manageable, hydrated and strong.

African Pride Moisture Miracle Rose Water & Argan Oil Curl Mousse is lightweight foam blend of rose water and argan oil made to condition hair while adding body, control and a flexible hold. Leaves natural styles defined, frizz-fr

This 3-N-1 formula blends flaxseed oil and shea butter to provide superior curl definition, hydration and shine; enhancing coil's and curl's natural pattern without flaking.

The African Pride Moisture Miracle Honey & Coconut Oil Shampoo gently removes dirt and buildup from hair without stripping hair of its natural oils; using a blend of Honey & Coconut Oil to deeply penetrate and hydrate natural…

MOISTURE MIRACLE HONEY, CHOCOLATE & COCONUT OIL CONDITIONERNourish & Restore

BenefitsThis moisture restoring blend uses the natural conditioning benefits of Honey and Coconut Oil, with the restorative benefits of Chocolate…

PROVEN HAIR CARE - This weightless, moisturizing, and alcohol-free blend uses the natural benefits of Black Castor & Jojoba Oil to define and shape coils and curls without flaking; leaving hair hydrated, frizz-free with lasting ho

This detoxing & restorative clay masque uses the clarifying benefits of Moroccan Red Clay to remove impurities and product build-up from hair. Shea Butter replenishes moisture while strengthening the hair; leaving you with soft, h

Shapes, adds deep definition & shine to natural coils & curls without alcohol or flaking

This versatile curling cream blends Shea Butter and Flax Seed Oil to provide deep moisture, lasting definition, and radiant shine; leaving coily and curly styles smooth and bouncy with soft hold.

This restorative hair and scalp oil uses a nourishing blend of 5 essential oils and Vitamin E to replenish natural nutrients, help protect against breakage and promote natural growth; leaving coils and curls with body and shine.