BenefitThis Anti-Humidity Heat Protectant provides 400°F heat protection and guards against heat damage. Specially crafted with a keratin complex, this lightweight formula blocks humidity, seals in shine, and keeps hair straight…

This Braid & Scalp Cleansing Rinse gently cleanses and conditions hair, edges and scalp during braided styles and under weaves without causing frizz. Soothes scalp and calms itching; leaving hair refreshed and styles lasting longe

BenefitThis Extra Hold Braid, Loc, & Twist Gel smooths frizz and flyaways while boosting shine for longer-lasting styles. Leaves braids, locs and twists neat and smooth.

How to use itUse on damp or dry hair. Apply a small amount…

African Pride Black Castor Miracle Hair & Scalp Sealing Oil, deze olie is speciaal vervaardigd uit een mix van Black Castor Oil, Tea Tree Oil en sojaolie om vocht in de haarlokken vast te houden en de vochtretentie van het haar te…

BenefitThis Black Hold & Cover Edge Gel slicks stubborn edges, temporarily covers gray & fills in thinning areas.

How to useApply to hairline using fingertips or small brush to smooth, cover grays, fill in thinning areas or sleek…

BenefitsAfrican Pride® Black Castor Miracle Moisture & Detangling Masque softens, conditions, and removes knots/ buildup from dry, tangled hair after braided, weaved, and protective styles. Helps to prevent excessive breakage and…

BenefitsThis moisturizing and detangling blend uses the natural benefits of Aloe Vera and Coconut Water to condition, protect and remove tangles from natural coils and curls: leaving hair soft and easy to manage during cleansing…

This weightless, moisturizing, and alcohol-free blend uses the natural benefits of Aloe & Coconut Water to define and shape coils and curls without flaking; leaving hair hydrated, frizz-free with lasting hold and shine.

This premium wax, with a blend of Aloe & Coconut, smooths and shapes hard to hold edges and hair without flaking; while nourishing & protecting against breakage, helping to leave edges healthy and tack free.

BenefitsThis lightweight blend of hydrating Coconut Milk & African Honey replenishes moisture, adds shine and softens; leaving hair manageable and naturally defined.

How to use itShake well before using. On Wet Hair: Spray…

BenefitsThis deep penetrating leave-in conditioning cream uses a nourishing blend of Coconut Oil & Baobab Oil to impart lasting moisture while helping to protect against breakage. Leaving coils and curls manageable, hydrated and…

BenefitsAfrican Pride Moisture Miracle Rose Water & Argan Oil Curl Mousse is lightweight foam blend of rose water and argan oil made to condition hair while adding body, control and a flexible hold. Leaves natural styles defined,…

MOISTURE MIRACLE FLAXSEED OIL & SHEA BUTTER GEL N’ CREAMCurl Defining

BenefitsThis 3-N-1 formula blends flaxseed oil and shea butter to provide superior curl definition, hydration and shine; enhancing coil's and curl's natural…

The African Pride Moisture Miracle Honey & Coconut Oil Shampoo gently removes dirt and buildup from hair without stripping hair of its natural oils; using a blend of Honey & Coconut Oil to deeply penetrate and hydrate natural…

MOISTURE MIRACLE HONEY, CHOCOLATE & COCONUT OIL CONDITIONERNourish & Restore

BenefitsThis moisture restoring blend uses the natural conditioning benefits of Honey and Coconut Oil, with the restorative benefits of Chocolate…

MOISTURE MIRACLE MOROCCAN CLAY & SHEA BUTTER MASQUEDetox & Soften

BenefitsThis detoxing & restorative clay masque uses the clarifying benefits of Moroccan Red Clay to remove impurities and product build-up from hair. Shea Butter…

MOISTURE MIRACLE SHEA BUTTER & FLAXSEED OIL CURLING CREAMMoisturize & Define

BenefitsThis versatile curling cream blends Shea Butter and Flax Seed Oil to provide deep moisture, lasting definition, and radiant shine; leaving coily…

MOISTURE MIRACLE 5 ESSENTIAL OILSStrengthen & Protect

BenefitsThis restorative hair and scalp oil uses a nourishing blend of 5 essential oils and Vitamin E to replenish natural nutrients, help protect against breakage and promote…

OLIVE MIRACLE 2 IN 1 SHAMPOO & CONDITIONERMoisturizing & Detangling

BenefitsOur shampoo formula is a unique recipe combining the finest African miracle herbs, oils and natural ingredients to help repair, condition and rejuvenate…

African Pride Olive Miracle Cream bevat extra vergine olijfolie. Vederlicht formule versterkt het haar ...

BenefitsAfrican Pride Braid Sheen Spray instantly nourishes hair and scalp adding moisture, softness and natural shine to your braids. Use daily for stronger, healthier, shinier hair and scalp. • Soothes braid tightness and…

OLIVE MIRACLE ANTI-BREAKAGE OILAnti-Breakage & Growth Protection

BenefitsThis blend of Olive Oil and Tea Tree Oil hydrates, softens and conditions hair while treating scalp. Helps prevent dryness and improve manageability. •…

OLIVE MIRACLE LEAVE-IN CONDITIONERHair & Scalp Strengthening

BenefitsOur new featherlight leave-in conditioner helps protect hair from damage while strengthening hair deep inside for a stronger, healthier look. This hair and…

OLIVE MIRACLE LEAVE-IN CONDITIONER CREAMAnti-breakage hair strengthener

BenefitsAfrican Pride Olive Miracle Leave-in Conditioner is a feather-light leave-in conditioner that helps protect hair from damage while strengthening hair…

OLIVE MIRACLE MOISTURIZING LOTIONDaily Hydration

BenefitsAfrican Pride® Olive Miracle® formula is enriched with Extra Virgin Olive Oil for the ultimate in silky smooth deep conditioned hair and a moisture-rich healthy scalp.…